N7 Helps Sugar Cosmetics Achieve 90+ Google PSI Score and >40% Increase in Keyword Rankings

SUGAR Cosmetics carefully curates products from around the globe that meet every want and need there could possibly be when it comes to one's makeup and skincare regime. They believe in every interpretation of beauty, be it bold to subdued, quirky to crazy, everyday to glam goddess! This brand offers some statement-making and high-performance makeup products that ensure that one's style game is always on point!

90+

Google PageSpeed Insight Score

5X Boost

In Crawl Budget Utilization

>40%

Improvement in Keyword Rankings

Problem Statement

Ensuring maximum online visibility and search engine ranking for new product lines and promotions is essential. Utilizing advanced image optimization techniques to deliver high-quality visuals efficiently is crucial for Sugar, where visual appeal directly influences conversions.

Our Solution

Sugar optimized all its pages using the N7 Search Engine Rank Accelerator (SERA), a plug-and-play solution that phenomenally accelerated Google crawling and indexation. N7 SERA's advanced rendering process generates a cached static HTML version of Sugar’s site, allowing Google to reduce crawling time and access JS components that were previously omitted. Additionally, Sugar utilized N7 Adaptive Image Optimization’s (AIO) real-time image transformation capabilities to resize, compress, and convert images based on each user’s device, including compute, network, and screen specifications.

Outcome

By leveraging cutting-edge optimizations, Sugar website achieved a 90+ Google PageSpeed Insights (PSI) score across all pages, a dramatic improvement from initial scores in the 30s. This enhancement resulted in a 5X boost in crawl budget utilization, enabling more efficient content indexing, and drove a 40%+ improvement in keyword rankings for critical keywords. Organic traffic surged by 50%, reflecting the improved search engine visibility. Advanced image optimization techniques delivered 70% optimized images with no visible loss, leading to 50% faster image load times. Additionally, the implementation of cost-efficient solutions reduced CDN spend by an impressive 65%, ensuring both performance and budget efficiency.

Nvizion Solutions
>>
Customer Story

N7 Helps Sugar Cosmetics Achieve 90+ Google PSI Score and >40% Increase in Keyword Rankings

''
N7 Partners with Sugar to improve their Site Speed, Performance & SEO

About

Sugar

SUGAR Cosmetics carefully curates products from around the globe that meet every want and need there could possibly be when it comes to one's makeup and skincare regime. They believe in every interpretation of beauty, be it bold to subdued, quirky to crazy, everyday to glam goddess! This brand offers some statement-making and high-performance makeup products that ensure that one's style game is always on point!

The Challenge

Ensuring maximum online visibility and search engine ranking for new product lines and promotions is essential. Utilizing advanced image optimization techniques to deliver high-quality visuals efficiently is crucial for Sugar, where visual appeal directly influences conversions.

The Solution

Sugar optimized all its pages using the N7 Search Engine Rank Accelerator (SERA), a plug-and-play solution that phenomenally accelerated Google crawling and indexation. N7 SERA's advanced rendering process generates a cached static HTML version of Sugar’s site, allowing Google to reduce crawling time and access JS components that were previously omitted. Additionally, Sugar utilized N7 Adaptive Image Optimization’s (AIO) real-time image transformation capabilities to resize, compress, and convert images based on each user’s device, including compute, network, and screen specifications.

The Benefits

By leveraging cutting-edge optimizations, Sugar website achieved a 90+ Google PageSpeed Insights (PSI) score across all pages, a dramatic improvement from initial scores in the 30s. This enhancement resulted in a 5X boost in crawl budget utilization, enabling more efficient content indexing, and drove a 40%+ improvement in keyword rankings for critical keywords. Organic traffic surged by 50%, reflecting the improved search engine visibility. Advanced image optimization techniques delivered 70% optimized images with no visible loss, leading to 50% faster image load times. Additionally, the implementation of cost-efficient solutions reduced CDN spend by an impressive 65%, ensuring both performance and budget efficiency.