BabyOrgano, a leading Ayurvedic and natural baby care brand, faced several challenges in optimizing their website performance and ensuring secure, seamless user experiences. With a rapidly growing customer base across multiple eCommerce platforms, the brand required a robust solution to manage increasing web traffic and enhance page load speeds. Additionally, the BabyOrgano team sought to improve their SEO performance, ensuring faster indexing of their product pages to enhance visibility and drive sales.

To address these challenges, BabyOrgano partnered with N7 to deploy a comprehensive suite of performance and security tools. The fully managed security suite by N7 was configured and continuously monitored by N7’s expert security team, mitigating potential threats. By integrating N7 Adaptive Image Optimization (AIO), BabyOrgano dynamically resized, compressed, and transformed images in real-time, ensuring optimal display across diverse user devices and networks. Furthermore, N7 Search Engine Rank Accelerator (SERA) streamlined page indexing, accelerating SEO improvements and boosting visibility across search engines.

The collaboration delivered remarkable results for BabyOrgano, enhancing both performance and security. N7’s AIO technology achieved a 70% to 75% improvement in image optimization, significantly reducing load times and enhancing user experience. Site load speeds improved by 25% to 40%, leading to higher engagement and lower bounce rates. On the security front, N7’s managed security solution blocked an average of 229,138 threats monthly. Additionally, BabyOrgano experienced optimization in crawl budget, allowing more pages to be indexed by Google, resulting in improved SEO performance and boosting Core Web Vitals to 90+ scores. This holistic approach positioned BabyOrgano for sustained growth in the competitive natural baby care market, driving increased visibility and customer satisfaction.